The strategic scaffolding your team needs to run GTM with confidence. You get the playbook. You run the plays.

Phase 1: Market Intel Win/loss analysis, competitive intel and landscape mapping, buyer research and interviews, market problem identification

Phase 2: Foundation Positioning framework, messaging framework, buyer personas, brand voice standards

Phase 3: Planning (documented plan, advisory) Content strategy, SEO and GEO architecture

Monthly strategy check-in and content review included

Full strategic foundation plus a running content engine. You get the playbook and the person who runs the plays.

Everything in Strategic Foundation, plus:

Phase 3: Planning (fully executed) Content strategy and editorial calendar, SEO and GEO architecture, launch playbook, content brief templates

Phase 4: Programs Blog and SEO content (4-6 pieces/mo), GEO and AI visibility optimization, launch execution support

Phase 5: Enablement (limited) Core sales assets on a quarterly basis

Phase 6: Optimize (limited) Monthly performance review, channel tuning recommendations

The complete GTM methodology, fully executed. A fractional head of devtools marketing embedded in your team.

Everything in Strategy + Execution, plus:

Phase 4: Programs (expanded) Higher content volume, full launch execution, event coordination, awareness and nurturing programs

Phase 5: Enablement (full) Battlecards and competitive one-pagers, case study production, sales alignment sessions, channel training, demo and proposal support

Phase 6: Optimize (full) KPI dashboards and analytics, channel tuning and optimization, quarterly roadmap alignment, revenue retention analysis